Empowering small businesses through grants
Have you accessed any part of the $7+ billion dollars of grant funding and tax credits provided to Canadian business and organizations last year?
Granted Consulting is a Vancouver based company with the main goal of helping small to medium sized businesses achieve their full potential by getting government funding through grants. They help manage the grant application process from start to finish and streamline this process for their clients.
As there aren’t many companies in this industry, Granted Consulting frequently receive more calls and requests for assistance than they are able to accommodate.
Therefore, my team and I were tasked with creating an application that would provide the same function as the company, but on a smaller scale appropriate for smaller business owners. To help them go through the grant application process steps easily on their own.
User Research & CC Analysis
User Persona & Storyboarding
Site map & User flow
Through research, we were presented with many problems. The process of applying for a grant is extremely complex, time-consuming, and ever-changing.
Through interviews, I realized that one of the most difficult parts of applying for grants is finding what you are eligible for and sifting through all the information on government websites - People are overwhelmed with information and need guidance / have difficulty understanding the grant process
Business owners are busy and don't have the time to sift through thick amounts of data for hours only to realize that they still aren't clear on what they are eligible to apply for.
Grant requirements change on a weekly basis, sometimes even daily - another frustration is knowing about the changes that are made to the applications.